Turn your offer’s essence
into copy
that gets the ‘Yes!’

Become a client magnet - thanks to authentic, value-driven copy
that builds trust between you & your dream prospect
(because without that in life, what is there really?)

Hi, I'm Ché Maria -
copywriter to coaches & health + wellness experts

Struggling to attract those who need your help (and
make the money you deserve, at the same time?)

Sounds like you need one (or all!) of these gems in your funnel:- captivating case studies (show - not tell - what you do)- engaging emails (where 40% of sales take place!)- persuasive landing pages (connect authentically with your readers + move them to action)- meaningful lead magnets (offer true value so you stand out from the crowd)

Got questions about creating copy that gets the 'Yes'? Just pop me an email

magnetic content loved by coaches
& health + wellness experts (like you!)


case studies


You hear the phrase ‘case study’ and you think dry, dull and full of jargon, right? (I don’t blame you)But the kind that we’ll create together will be the complete opposite.Brimming with personality, authenticity and using the power of story-telling, your case studies will be the kind that people actually want to read.Case studies exist to share a person’s life-changing journey (thanks to YOU!)......and in my opinion, social proof doesn’t get more powerful than this.Use case studies to fast-track building trust with your reader.And when you do, they’ll be saying ‘Heck, yes!’ to you and your offer quicker than it takes you to fire up your computer.


lead magnets


Tired of offering those checklists and daily planners?I sure am.They were great at first (and they do have their place), but…those kinds of lead magnets don’t say much about you or your offer.If you already have a fabulous idea for a lead magnet and need those words to bring it to life - I’m here.If you sort of have a vague idea, but still aren’t sure - I’m here.Together we’ll go deeper into your beliefs, values, and mission to create something that your dream prospects will more-than-happily trade their emails for.And making sure that your lead magnet fits into the flow of your marketing funnel won’t be overlooked either.

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Got questions about creating copy that gets the 'Yes'? Just pop me an email

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landing pages


Aaah, the place where sales come to die.If you let them, of course.There’s no fixed formula for landing pages.It all depends on what you’re offering, to who, and what the next step is for them.But you need a clear copywriting strategy on how to move your readers through your money-making marketing funnel......all while remaining true to who you are, and maintaining the rapport that brought your readers to this point in the first place.We’ll get clear on this (and more) to make sure you get more people walking through your proverbial door.

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emails


Your hardworking autoresponder is only as successful as the words it sends out.And here, it’s definitely not always about quantity.Quality goes a long way.Emails are your fleeting chances to let your readers know that you hear them, see them, validate them…and are dying to help them with your unique offer.And if they’re crafted with authenticity, packed with value, and speak to your prospect (and not just at them), that fleeting moment will make a powerful impression.Emails are another way to invite people into your world - and help change theirs for the better.

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testimonials

Ché is unique & brilliant!She wrote an email campaign for us - it's the absolute best we've ever had!She captured my voice & mission perfectly.
Will definitely work with her again.

Renée Hughes,
founder of
The Aromaspecialists

She'll will ask you the right questions to deliver your perfect content.I was blown away by how fast she picked up what I wanted in terms of style, vision & message - one meeting, a few emails & boom - my content was ready!Che is 100% recommended

Adrienne Saunders,
founder of
Yes You Can Training

Ché understood & conveyed the energy of my message extremely well.In short, working with her has been a positive experience on all fronts!HIGHLY RECOMMENDED!

Dr Janey Little
natural health practitioner

For a free, no-strings-attached 20 minute discovery call,
book a slot right here

why I believe in the power of copywriting(& why you should too!)

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This titan of a word - trust - is the cornerstone to people choosing you as their go-to person.The key is being your authentic self - and being crystal-clear on what you stand for, what you offer and who you’d love to help.And the written word is the best way to do this!

Why?

Because we use words across all platforms (even those that are considered mostly visual like YouTube or Instagram).Words are your hooks.Words are your primers.Words are your trust-builders & relationship-makers.

And when there’s trust, people don’t think twice about putting their hand up to YOUR offer.To YOUR business.To YOU.

And I believe in keeping it as simple as possible.You’re a busy business owner - and the last thing you need is tons of content getting your knickers in a knot.So, then, what exactly do I mean by keeping it simple?I mean choosing to focus on the right kind of content - and the way it’s written - that gives you mileage.That delivers on what you’ve invested in it.That slices straight through the noise and builds trust with your reader.

I'm talking about:
- captivating case studies
- meaningful lead magnets
- persuasive landing pages
- engaging emails

...all infused with your authentic voice.With your beliefs and values that’ll suck your readers into your world (and they’ll be so happy to be there!).With the deep understanding of your dream prospects’ innermost struggles.And letting them know you're there to guide them to being the hero of their own lives.That is how you make your offer irresistible.And how you get that ‘Yes!’.At the end of the day, we all want to help people and fulfill our life’s purpose of doing exactly that.

And that’s why I'd love to help you
turn the essence of your offer into words
that get the ‘Yes!’ from your dream prospect.

For a free, no-strings-attached 20 minute discovery call,
book a slot right here

Curious to see what
kind of copy gets the 'Yes'?

check out my quick-read portfolio

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